Brand identity is the essence and the perception that people have about your company, products or services.
Transforming Your Brand Identity..
Your brand image; the way people perceive your brand, can influence the way they feel, think, behave, dream. Your brand image is largely derived from your brand identity. When people think of brand identity, they often think of a logo. However, brand identity is much more than this. Of course, your logo is key. But consider the imagery, the colours, the fonts, the tone of voice, the story. All of these play a part in building a powerful, coherent identity. Here at Cool Print, our team of designers have a proven track-record in developing memorable brand identities that present your company, its offering, its story, its heart.